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23/09/2022

WHY ARE JAPANESE FUNCTIONAL FOODS HIGHLY APPRECIATED BY CONSUMERS?

Functional foods are increasingly trusted and used by consumers. In the Vietnamese market, demand mainly focuses on functional food brands imported from famous countries. Japanese functional foods are one of the most preferred lines chosen by Vietnamese consumers. Do you know why? If not, please find out immediately through the article content below!

1. What are functional foods?

Functional foods are also known as nutritional supplements. These are foods that have the function of supplementing necessary nutrients that the body is lacking. From there, promoting biochemical reactions in the body helps increase resistance, stimulate circulation, improve metabolism, etc. Therefore, functional food products have the effect of supporting beauty. and supports treatment very effectively.

Functional foods are not medicine and cannot completely replace medicine. However, this is still considered a product that is very effective in improving health and preventing disease. Besides, functional food products also have the effect of supplementing necessary nutrients, eliminating toxins and adjusting the functioning of organs in the body.

Economic development leads to people’s quality of life increasingly improving. Nowadays, people are increasingly interested and proactive in taking care of their health. Therefore, functional products have become a solution to help increase resistance and protect health that is popular with many people. Besides, there are also products that help beautify the skin, improve body shape,… very effectively.

 

Sản phẩm thực phẩm chức năng

Functional food products

 

2. Why are Japanese functional foods highly appreciated by consumers?

In the Vietnamese market, there are many famous functional food brands from developed countries. However, Japanese functional foods are still highly appreciated and loved the most. By:

Product quality

Japan is famous as a leading country in the field of manufacturing functional foods specializing in health protection. Up to now, all Japanese domestic products, produced with Japanese technology and for Japanese use, have always been famous worldwide for their strict quality standards. In particular, functional foods are products that are consumed directly, so product quality will be tested more strictly.

Japanese functional food products with famous brands such as Orihiro, Minami,… are all extracted from nature. Therefore, you can be completely assured about the safety and benignity of the product.

Affordability

Japanese functional foods are very popularly used by Japanese people. Therefore, the product price is also quite reasonable for people to buy and use. Compared to many other countries, Japanese functional foods are considered affordable and suitable for the income of Vietnamese people.

Suitable for Asian people’s constitution

This is the most outstanding point of Japanese functional foods compared to other countries. Japanese pills are researched on ingredients, structural design, and size to optimally suit the physiques of Asians, including Vietnamese. This is also the reason why when using Japanese functional foods, Vietnamese people can see results faster than functional foods from other countries.

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23/09/2022
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Issue date: November 20, 2003.
Place of issue: Department Of Planning & Investment Of Ho Chi Minh City